Chenese Lewis PR & Marketing Communications Agency is proud to have led comprehensive public relations and media strategy for the inaugural Zachary Mardi Gras — delivering an impressive 844+ million media reach and positioning the event as a breakout cultural celebration.
Through targeted media pitching, strategic storytelling, brand positioning, and high-impact earned media placements, our team amplified visibility across broadcast, digital, and social platforms. The result: elevated awareness, strong community engagement, and a powerful narrative that resonated far beyond the region.
From driving media buzz to shaping the public conversation, this campaign demonstrates the power of intentional PR in building momentum, credibility, and attendance for first-year events. The turnout, energy, and coverage exceeded expectations and laid the foundation for a lasting Mardi Gras tradition.
Read the full media impact report here: